Southern Tuscany is not only a favorite place for production but also a fertile territory for olive oil tourism
The 2023/2024 olive oil campaign has started across Italy with less than optimal prospects, at least in terms of quantity: according to an initial estimate, the harvest will not be very high, but the quality promises to be excellent. Throughout the Tuscan regional territory the situation is this, with an increase in intensive and super-intensive olive groves in flat areas such as the Maremma and Valdichiana on the Arezzo side. A type of cultivation that makes you think, for example regarding water consumption, the protection of biodiversity and the repercussions on the typical Tuscan landscape. This last aspect is closely linked to oil tourism, a segment on which the Strada del Vino Nobile di Montepulciano e dei Sapori della Valdichiana Senese together with the Tourist Area of Valdichiana Senese is working hard with various initiatives.
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