The Paralympic champion will contribute to the Academy's initiatives to promote a healthy, conscious, and inclusive lifestyle.
The Italian swimmer, who set a new record in the 200 meters at the Tokyo Paralympic Games, will contribute to the initiatives of the Bologna-based company's Academy, dedicated to promoting a healthy, conscious, and inclusive lifestyle.
Zola Predosa (BO), July 24, 2025 – Francesco Bocciardo, a symbol of Italian Paralympic swimming, joins the Gruppo Felsineo Open Food Factory group of Ambassadors, also becoming a spokesperson for FelsineoVeg SB. With his extraordinary sporting, personal, and professional career, Bocciardo embodies the values of inclusion, balance, and determination that characterize the identity of Open Food Factory, the hub dedicated to promoting proper nutrition and comprehensive well-being.
A Paralympic and world champion, winner of numerous medals between Rio 2016, Tokyo 2020, and Paris 2024, Francesco Bocciardo has transformed personal challenges into international sporting successes, becoming an inspiration. Born in Genoa in 1994, and suffering from spastic diplegia since birth, he found in swimming a means of expression and a profession, quickly becoming a key figure in the Italian Paralympic sports scene.
In his new role, Bocciardo will be the protagonist of outreach activities, digital content, and public initiatives, aiming to raise awareness of the importance of a balanced diet, especially for athletes. As a spokesperson for FelsineoVeg SB, he will promote the nutritional benefits of Mopur® plant-based deli meats and the sustainable approach of plant-based nutrition.
"We are proud to welcome Francesco to our team. His strength, his story, and his vision convey a powerful message of positivity, determination, and inclusivity," said Andrea Righi, Business Unit Director FelsineoVeg & Project Leader Open Food Factory. "Having him among our Ambassadors represents an extraordinary opportunity for us to spread the values of proper and healthy nutrition and an active, sustainable lifestyle accessible to all."
"Joining the FelsineoVeg SB and Open Food Factory family is a step I feel strongly aligned with my values," commented Francesco Bocciardo. "For me, nutrition, exercise, and daily commitment are three inseparable and fundamental elements. I will enthusiastically share how a healthy, balanced diet can contribute not only to athletic performance, but also to well-being and quality of life."
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